Six Expert Tips for the Best Social Media Localization

September 14, 2023 by VTQ

Localization is a crucial part of your marketing strategy. It lets you personalize your content to users' needs from various geographic areas. As you manage your localization process, it's critical to remember your social media. Not only do you want to translate your content so that it's available for users in various geographic areas, but you also want to make sure you're localizing the content you provide. Follow these six tips for social media localization.

Five Best Practices for Localization Testing

September 05, 2023 by VTQ

Localization is critical to reaching a wide geographic area with your marketing and overall business efforts. As part of your localization platform, testing your processes and ensuring they meet your stated goals is essential. Consider utilizing these critical five best practices as part of your localization testing.

How Sportswear Brands Can Leverage Localization

August 21, 2023 by Meredith Hutchinson

The fashion industry, like many others, has become increasingly global. Localization is still essential to your overall strategy and connection to your customers. As a sportswear brand, you want to target your marketing materials for customers in distinct locations. Localization can take several forms, depending on how you approach this common strategy—and it can have impressive results.

How Email Localization Drives ROI

August 10, 2023 by Meredith Hutchinson

When you spread to an international market, your marketing efforts must consider all your customers' needs, including those from very different areas than your home location. Email localization helps ensure that your content is relevant and current to all users, regardless of where they live.

Are You Using the Power of UX and Localization?

May 09, 2023 by Meredith Hutchinson

UX and localization are closely related but must be linked more closely for too many brands. However, their combination can help your brand content stand out, and you can create a more integrated and successful experience for audiences across the markets you want to serve.

11 Localization Ideas for Global E-learning That Go Beyond Translation

March 15, 2023 by Meredith Hutchinson

Localized e-learning content is critical for ensuring that everyone who takes your courses or engages with your platform gets the same high-quality material, regardless of where they are. However, many platforms stop translating that content into the user's native language. Language translation services can help make that content more accessible. But they will need to go the extra mile in making it usefully localized for some users. Consider these key localization ideas when determining how you want to create and piece together your educational content.

9 Tools to Set Up Successful Localization Functions

February 06, 2023 by Meredith Hutchinson

Most conversations about localization success revolve around strategy. And while an excellent localization strategy is critical, you need a great tech stack to support it. Fortunately, building one is easier than it sounds. All it takes is a little knowledge about the tools on the market and how they fit with your localization needs and goals.

To help you get started, here’s a look at nine essential tools every localization team should have in its arsenal.

The Importance of Website Localization

January 13, 2023 by Meredith Hutchinson

Website localization is adapting a website to the specific needs and requirements of a particular region or market. In today's global economy, website localization is increasingly essential for businesses that want to reach and engage with a worldwide audience.

There are several reasons why website localization is essential.

The Advantages of Centralizing Your Localization

October 26, 2022 by Meredith Hutchinson

If you are a global company, you understand the importance of localization and how your efforts affect your potential customers' impressions of your products. However, if you're outsourcing your localization services, you may not be receiving the same level of service in every location. How can you ensure that your global workforce has a uniform level of training that reflects the quality of your brand?